The title of article "Impact of advertising on growth of particular social characteristic: An analysis in the light of Imam Gazali's Paradigm" is studying the effect on society and the word society can be expressed as totality of either virtuous or vicious behavior and moral values of the people having collectively in a particular surrounding. The difference in the characteristic behavioral values and relationship make a society, different from other ones, basically. Thus, if a society is recognized as good one means that we appreciate its good characteristics behavioral values and relationship with the other societies. These characteristics are not (self created) but are the result of persistent practices based upon definite paradigm and epistemological discipline. Epistemological and paradigm variation makes a society different from other ones. Because, the especial social heavier, life style and relations which the other are the keystone of the building of that society. If we observe keenly the changes are taking place in a society, then it is sure, that the controversial elements are going control over the paradigms and epistemology of that society. Therefore, in the perspective of the aforesaid basic factors of a society, the commercial activities are deeply affected, For instance "advertisement" (the efforts to popularize a commercial product) to judge justify its adequacy and appropriateness in accordance with Islamic teaching of Imam Ghazali. The purpose of this research and findings, thereof, is to assess and analyses its impact over the present Islamic society, and how far advantageous or disadvantageous, and how far these effects are truly Islamic and adaptable in this so-called modern world which is based upon mere lust and luxury.